« Back How Entertainment Industry Benefits from Data Science?


By vikas  |  Data science and Analytics  |  On 6/5/2018 9:56:47 PM

Being quite the buzzword these days, Data science Training in Mumbai has effortlessly carved itself a niche in modern day chatter. It has outplayed itself from the mere confines of the tech arena and is now spilling over to other industries, providing unimaginable solutions to decade-old problems.

The entertainment industry heavily relies on the estimation of one major factor – the audience’s interest. If a production house manages to tap on the right points in terms of the audience’s interests, then there is no stopping the influx of cash through the box office.

Though entertainment is still an art, it prevails in the digital era; where everything has a pattern and patterns aren’t hidden anymore. And this is precisely where Data science Training in Mumbai steps in. 

The uncanny integration of Data science and entertainment

One of the first questions Data science tries to answer while encountering challenges from the entertainment arena is that why do people make the choices they do? Though there seems to be no definitive answer to that question yet, considering how frivolous and unpredictable the human mind can be (and we’re talking about a multitude of people here), Data science Training  in Pune is gathering intel and designing methods that enable us to decipher the basis behind our choices.

One of the biggest challenges the entertainment industry is facing is that each unit of its audience has watched hundreds of movies and shows. On the other hand, the industry only has a limited mean to discern who their audiences are and what is it that they will surely like. This then means that industries must stick to formulae because when there is a huge sum of money involved, experimentation may not be wise, hence the need for data science Mumbai.

Earlier, demographics helped industry experts to fairly get an understanding of what is seemingly working out for them and what isn’t. But in the current day and age when there is so much data generated every second, demographics may seem a tad bit primitive and thus, inaccurate.

To conclude

Data science is the only mean now possible as it has the ability to locate patters in a vast amount of data like that of the entertainment industry. In sales, it is all about the narrative that goes around a brand, compelling people to buy the product they sell. The entertainment industry is now entering the same arena, where everything now is an open book for Data  Training Mumbai and pune to read.